Raspy raps and chilled instrumentation make for a killer new single.

 

The raspy vocal has become one of the secret weapons in the modern pop artist arsenal in recent years. Regardless of gender, a slightly breathy or raspy voice is increasingly proving helpful in winning listeners over, possibly striking a balance between seduction and strength.

Combine this musical aphrodisiac with chilled out instrumentation and you’re almost certainly onto a winner. Our proof? In Motion, the new single from Allday and Japanese Wallpaper. It’s a chilled out rap ballad with gentle instrumentation and a caring vocal delivered raspily and tenderly, with the lullaby-like electronic backdrop taking everything to the next level. It’s like a beautiful mash-up of The 1975, Justin Bieber and Drake and it’s undoubtedly a future hit.