Listen// Ambient pop never sounded so blissful

Amethysts’ new single will take you an idealic, lovelocked land.

Modern pop has branched off into two opposite directions: alt-pop, which revels in its dark sounds and melancholy, and ambient pop, where everything is infused with a sense of whimsy that relaxes and mesmerises.

Taking this to another level is Amethysts, who have decided that their latest offering Be There will focus on using the whimsy of the genre to create an idealistic, lovestruck soundscape that falls perfectly in time for Valentines day. Combining velvet-smooth synths with ethereal drums and hypnotic vocalwork that sings of optimistic romance through adversity.

It’s the ideal soundtrack for tense lovers reconciling and finding their way this Valentines day.

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