Clavvs – ‘Throats’

A well-formed bubble of pop

clavvs - throats artworkWell-formed bubbles of pop are often hard to find in the world of new music. That’s where Clavvs come in, with ‘Throats’ which is the most beautifully formed pop track we’ve heard in a long time.

It’s the type of track that you’d expect to be penned by Sia, with a fizzling chill vibe running through all the instruments while there’s an vocal that is heated with emotional and tension. It’s a track that finds strength and life in the contrast of its elements, providing a consistent experience from first note to the last stretch of the final echo.

The instrumentation lies just in the middle of relaxing and haunting, which provides something of actual interest. The chill vibe itself is becoming increasingly popular in electronic-edged music, so to take it to an extreme that feels almost contradictory is fascinating. It draws you in to the track, but doesn’t leave you distracted from the marvellous vocal work.

As pop goes, you couldn’t ask for more than ‘Throats’.

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