After a minute of post-debauchery wake up, the song finally begins to play. At which point, you’re treated to the finest in rock and roll coated in a layer of Queen-like flamboyance and with a Strokes-esque guitar vibe. It’s a mish-mash of rock and roll and everything that has come since. This is quite lucky, since otherwise it would be beyond cringey.
Particularly with a video the enfuses rockstar debauchery with a singalong, clapalong glam pseudo-performance. It’s relentlessly wearing thin every rockstar stereotype you can possibly think of, in the space of four and a half minutes. There’s even the hint of boofing, for fuck’s sake.
Luckily for everybody, The Struts manage to balance this all out with a very good track. But it still borders so much on cringiness that this feels like a very hollow victory. Fantastic fashion though.